For a moment, it seemed as if Amazon was the only big e-retailer making headway with same-day delivery. With dozens of fulfillment centers strategically located near major US cities, Amazon Fresh expanding and even talk of same-day delivery via drones, Amazon has its' sights on distancing itself from the pack this year. However, there is one e-retailer that has emerged that is taking Amazon head on and are not taking no for an answer. Look out Amazon, here comes Google Shopping Express.
A recent article by Re-code via Yahoo.com reported Google is planning to not just have Google Shopping Express in a select number of major US cities it's currently in, like San Francisco, Los Angeles and New York. Google has plans to take its' Google Shopping Express nationwide. Google Shopping Express is a same or next-day delivery service that allows customers to shop at local, physical stores online, such as Target, Whole Foods, Costco and more. This is Google's service launched to compete with Amazon's same-day delivery and Prime service.
The article also discussed Google's investment plans which affirms its' dedication into seeing Google Shopping Express soar. Tom Fallows, the head of Shopping Express, stated, “You can very much expect that we are putting a lot of money into this and we’re excited and willing to sustain that investment over time as this gets going”. The executive leadership has committed up to $500 million toward the expansion of the service. This is a huge move by Google and it appears the e-retailer is confident the expansion will pay off.
One thing about Google, its' position in product search can't be beat, since the online giant is the leading search engine provider in the first place. In some form or fashion, everyone uses Google or is connected with someone who does. The retailer has a deep competitive advantage here and their online sales can be unmatched. More than likely, the company will create a number of seamless integrations that will ultimately make Google Shopping Express even more accessible, at the fingertips of Google users.
The e-retailer knows exactly what it wants and how to take Google Shopping Express across the US. Online companies that are not as large as Google, yet seek market share and online sales growth, can partner with a Same-Day Courier Service like A-1 Express to expand nationwide. With quick courier solution implementation strategies, this Los Angeles Courier can help create a broader web presence and deliver your online products anywhere in continental US. The local markets where your shipping mileage radius is small, A-1 Express can develop a delivery solution to help compete long-term, even assist companies like Google to compete.
References: 7.7.14, www.yahoo.com, Google Gunning for Amazon With Expansion of Same-Day Delivery