BestBuy Dives Into Same-Day Delivery In San Francisco

It's the same BestBuy that we have come to enjoy that has joined the ranks of many big name retailers that are engaging in same-day delivery. Having to make a quick run to get that tech gadget from BestBuy may be a thing of the past, as fast delivery may be an everyday option for shoppers.

BestBuy has announced that it will begin testing same-day delivery in San Francisco and surrounding areas right before the holiday season begins. Black Friday is almost here and a number of retailers are pulling out all of the stops to get shoppers to choose their online products. Most retailers that dive into same-day delivery don't jump in alone. BestBuy is partnering with start-up service provider Deliv to perform the actual deliveries for it. Deliv utilizes a crowdsourcing approach for it's model, which local drivers in close proximity pick up and deliver online orders.

This is similar to department store leader Macy's and its' joining up with Deliv to provide same-day services. In 2013, Macy's timed their launch of same-day delivery right before the holiday season like BestBuy. Yet, Macy's aggressively rolled-out it's program in 8 major US cities: San Francisco, Los Angeles, San Jose, Houston, Washington DC, Chicago, New Jersey, and Seattle. Since then, Macy's has expanded into 9 more, totalling 17 markets that it offers same-day delivery. This is even more than Amazon's current reach in the US.

Kohl's department store decided to add to its' same-day program list last month, expanding into San Francisco, the Bay Area and Chicago. Before Black Friday, Kohl's will have same-day delivery in Los Angeles, Philadelphia, Boston, Brooklyn/Queens, Northern New Jersey, and Miami. The brick-and-mortar retailer has 1,160 stores in 49 states, just as Macy's roughly 885 and BestBuy has over 400 throughout the US. Just as Kohl's and Macy's, BestBuy will be utilizing its' stores to fulfill online orders the same day.

BestBuy is rolling out same-day delivery to compete against Amazon. What has retailers on their heels is the fact that now Amazon's is beginning to offer its' same-day delivery free. Its' free service was rolled out in 14 Los Angeles metropolitan cities earlier this year, and now has expanded to Chicago and Orlando. Amazon now has free service in 16 US markets and it probably will grow. The holiday season is the marker for launching the service. With Amazon's aggressive pricing model, retailers can't afford not to offer same-day delivery also.

It makes sense for retailers to offer same-day delivery because there is a market share that wants what the buy online fast, as well as the convenience of door-to-door service. A Same-Day Courier like A-1 Express can be invaluable for any retailer during the holidays. The San Francisco Courier can assist with deliveries, store returns, error shipments, and more. When a retailer needs a quick same-day logistics solution, A-1 Express can quickly develop and implement same-day delivery nationwide.

Reference: 11.3.15, PYMNTS.com, Best Buy Jumps On Same-Day Delivery Bandwagon